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EAR TO THE GROUND CLEAN UP!

20/05/2009


Ear to the Ground has secured one of its most significant projects to date - the exclusive contract to provide a series of bespoke experiential events to celebrate the 125th anniversary of leading consumer brand PZ Cussons.

FTSE 250 registered PZ Cussons is the name behind many of the world’s best loved personal care brands including Imperial Leather, Charles Worthington, Original Source and more recently the Sanctuary brand and Spa. The company is an official sponsor of this year’s Manchester International Festival and their series of anniversary events - taking place within an Ear to the Ground designed exhibition space to be built in city centre Manchester - runs alongside with the festival’s own auspicious programme.

Ear to the Ground fought off strong competition to win the account which involves a fun-packed twelve day programme of events taking place within a unique temporary structure designed and built by the company. Over the course of the programme the space will provide the 360 degree experience for a host of innovative events devised to reach out to both consumer and corporate audiences. Ear to the Ground is responsible for the concept and delivery of the entire experience.